About
I’m a passionate designer from Taiwan specializing in UI/UX, branding, graphics, and more. I enjoy crafting design solutions that drive business growth and enhance user experiences, with a recent focus on impactful software products.
Aydin Ku
With 10+ years of design experience in both B2B and B2C field, cross large companies, agency and design firm, expertise in digital design field, UI/ UX design, visual/graphic design, content design, print design, advertising design, and corporate identity.
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Experienced in brand management and art direction setting, strongly lead design center and supervise design results to meet business purpose and follow brand guideline, including aesthetics, app interface, webpage layout, package, color, typography, etc.
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I frequently study and utilize AIGC tools such as MidJourney, Runway, Luma, and Haiper, applying these AI generation technologies in my design work, particularly in the creation of main visual designs and content materials within software. By using AI to assist in generating images and visual elements, I have effectively improved design efficiency, shortened production time, while maintaining design quality and creativity. These tools allow me to quickly iterate and test different visual concepts in design projects, offering more innovative solutions for various design needs.
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These tools empower me to quickly iterate and experiment with various visual concepts, making it easier to tailor designs to specific project needs. Whether I’m crafting key visual elements or developing engaging content for software interfaces, AI generation technologies enable me to provide more innovative and flexible design solutions.
Path in design life
More details on my Linkedin.
ASUS
Senior UI Design Manager / User Experience Div. Design Ctr.
Apr 2024 - Present
At the ASUS Design Center, I focused on User Experience (UE) design for consumer products, working closely with the Industrial Design (ID) team and UX Planners. Taking a user-centric approach, my goal was to enhance the user experience of laptops. My responsibilities included analyzing market trends and identifying differences in competitor products to provide design recommendations through software solutions. I was responsible for the design and optimization of the ProArt series and other product lines, delivering consistent and flexible interface design solutions, utilizing AI tools to improve design efficiency, and refining UI systems to enhance user experiences. Additionally, I continuously learned and applied AI technologies and trends in the design process, leveraging these insights to propose software functionality recommendations, bringing more innovative possibilities to the products. I collaborated closely with UX, PM, and ID teams to implement UE concepts into products and continuously optimized designs based on user feedback.
CyberLink
Senior Design Manager / Head of Design Center
Responsible for UI/UX design, Visual, and Content teams.
July 2016 - June 2023
Create concepts through brand strategy, led, managed, and assisted team to create and execute assigned work; supervised, and maintained quality check on all materials created, to meet company or sales purpose.
Team leadership and multiple tasks management:
Led and managed UI Design team, Visual Design team and Content Design team, these three teams as CyberLink design center. Coached designers by offering support with multiple projects. Managed multiple tasks with strong attention to detail and ensure quality on all materials created.
Design direction managing and supervise the results:
Including main visual for all product line and various aspect design.
ATEN International
Design communication /
Apr 2011 - Oct 2015
UDN Group Advertising
Art Director /
Jan 2009 - Mar 2011
智圓行方 Advertising
Art Director /
Dec 2006 - Dec 2008
特一國際è¨è¨ˆ Totalbrand+Totaldesign
Designer /
July 2005 - Nov 2006
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Lead the UI/UX team in collaborative software projects, achieving multiple awards.
â‘ PowerDirector App
‧ Taiwan Excellence Awards of 2022
‧ Taiwan Excellence Silver Awards of 2021
‧ Google Play “Best App of the Year” award of 2016, 2017, 2020
‧ Google Play “Editors’ Choice” award of 2018
â‘ ActionDirector App
‧ Google Play “Editors’ Choice” award of 2018
‧ Google Play “Most Entertaining” app among “Best of 2017
‧ Google Play “Most Innovative” app among “Best of 2017
‧ Google Play “Best App of the Year” award of 2016
â‘ Promeo App (AdDirector)
‧ Google Play “Best Hidden Gem” award of 2020
â‘ PhotoDirector App
Google Play Ranking first in consumer satisfaction with the highest average rating of 4.7 in the photo editing category.
â‘ U messenger App
‧ Taiwan Excellence Awards of 2020
â‘ Desktop software
PowerDirector, PhotoDirector, and PowerDVD are all consistently won PC Magazine "Editor's Choice Award" and “Taiwan Excellence Awards”.